creative | original | intuitive | practical | engaging | connected

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Business | Services

Sustainable Business – Holistic Communications

Make your life easier -- get professional support when you need it

I work with business owners, leaders and teams on a contract basis, providing guidance on strategy, product and  service development and launch, social media, publicity, promotions and events. With 30 years of international experience in media, retail, wellness, hospitality, advertising, entertainment, telecoms, finance, education, my original solutions for your business are based on practical, hands-on knowledge in a variety of environments. Having started my career long before the internet, I have mastered the art of integrating traditional communications programs with digital technology, knowing the best channel to deliver a message to its target audience and creating compelling content to satisfy their interest. As the founder and managing director of HK heartbeat, my professional network extends beyond our village across Asia and around the world ... naturally.

"I perceive your role as advising wisely - with practical sound advice. I will need that in the near future again for the social networking definitely. What you do is inject energy and can-do feelings, which is sooo important in business! I also perceive that I'll need this regularly from you in the next year." SME Owner

Shorten your to-do list and lighten your work load today.

Contract | Initial Session | Hourly | Tasks

Expertise on demand

- Critique – program/materials review, ideas

- Promotions – product launch, events, publicity

- Agencies – messaging coordination, creative briefs

- Branding – identity, creation, process, strategy, review

- Newsletters – print & digital, strategy, platforms, design, editorial plans

- Alliances – strategic partnerships, joint promotions & sponsorships, network referrals

- Media – advertising and publicity strategy, media relations, news releases, story angles

- Technology – electronic publishing, dbase design/management, web strategy/production

- Writing – features, corporate, web content, news releases, brochures, affidavits, proposal

- Events – conferences, seminars, fundraising, concept, management, venue, design, theme

- Training – communications, sales, team building, electronic marketing, technology, soft skills

- Recruitment – needs analysis, shortlist, advertising, candidate selection, contract negotiation

- Consulting – marketing, trends, branding, identity, promotions, relationship management, integration

- Sales – media sales, business development, client presentations, materials, contract negotiations

- Publications – digital & paper newsletters, brochures, premiums, company materials, calendars

- Digital – offline integration, internet, EDM, e-newsletters, strategies

- Communications – facilitation, design, processes, templates

- Advertising – review and improve materials and media plans

- Publishing – custom publication for your target audience

- Materials – business cards, brochures, templates

If you don’t know where you are, a map won’t help. If you don’t know where you’re going, any road will do.

Contract | Initial Session | Hourly | Tasks